A Dutch TV company, deepeei, has prompted Andrew Finlay to take to his bike for the best part of a year and do exactly that. The story is not just about adventure and physical challenge but is inspired as a means of linking themes and specific projects that relate to climate change. Fin is joined by one other on his cycle south, while two others will ride from Colombia to Ushuaia in Argentina. In all, 16,765 miles, 26 projects and 17 countries.
From land usage to waste, there are six themes under the tag 'search for sustainable solutions'. slowmoves and opting for vehicles other than planes - as Fin and the others taking part in the project so grandly have - could be another.
Fin is blogging regularly, on every angle of his trip. Check it out: http://www.going-south.tv/blog/tag/fin.